Kove and Co

Just like a lot of things in the life of a mum, the story of how Kove & Co was born is a little funny and a lot of hard work.

Krystal created Kove & Co (try saying that 5 times fast) to fill a need in her own life that was absolutely necessary. It all started with chaotic trips to the swimming pool, lugging around multiple bags and carting wet towels around. Who knew a wet bag would be the ideal environment for funky smells and growing bacteria? And not the cool sourdough kind.

Who has time for that?! Certainly not this busy mama. As Krystal spoke to the other mums at swimming, she found that carting around clothes, swimmers, towels and baby bags was a common issue. Ready to take things into her own hands, Krystal started researching the best solution. Born out of a drive for convenience, this kickstarted the process of creating a unique beach tote bag that ticked all the efficiency boxes while still being, well, cute! Us mums still like to feel a little bit stylish sometimes, amirite?